Mcdonalds supply chain management case study

The crop was harvested between 45 days, depending on the climate.

project on supply chain management of mcdonalds pdf

Meeting McDonald's "cold, clean, on-time" delivery standards was no easy task considering that there were 30 suppliers situated all over the country.

Such a chain is necessary for ice creams, frozen vegetables, processed meats, dairy and bakery products.

Supply chain management of mcdonalds in india

By transporting the semifinished products at a particular temperature, the cold chain ensured freshness and adequate moisture content of the food. As word of their success spread, franchisees started showing interest. Once collected, the milk was transferred to Dynamix's plant in insulated tankers. However, from a supplier's point of view, more lines meant a reduction in capacity utilisation and high cost of production. Tracking the McDonalds food chain, www. The answer seemed to lie in a brilliantly articulated food chain, which extended from these outlets right up to farms all across India. While a typical haul from a distribution center to the restaurant was about miles in the United States, the trip could exceed 1, miles in Mexico. This was in sharp contrast with its global practice, where McDonald's suppliers produced all types of patties from the same line.

Each of these processing facilities was independently managed, but all shared cooling and freezing facilities with the distribution center. From the two locations, McDonald's consolidated loads from the United States and Canada as well as from Mexico, and sent trucks to more than restaurants in 30 cities across Mexico.

supply chain management mcdonalds report

McDonald's philosophy had been 'one world, one burger' i. As word of their success spread, franchisees started showing interest. The iceberg lettuce was specially developed for India using a new culture farming technique.

To meet McDonald's high standards, Coughlin ensured that quality, temperature and packaging requirements were met. Once collected, the milk was transferred to Dynamix's plant in insulated tankers.

mcdonalds in india case study pdf

However, from a supplier's point of view, more lines meant a reduction in capacity utilisation and high cost of production.

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McDonalds Case Study(management)